ESCAPE WITH THE WORLD’S FIRST ISLAND VODKA

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Inspired by the natural and exotic beauty of tropical islands, Mainstay 54 Island Vodka now offers spirited, fun-loving vodka enthusiasts the opportunity to enjoy the purest-tasting vodka on earth.

With 54 degrees of pure island spirit, an embodiment of the islands’ tropical purity – pristine white sand beaches and azure blue oceans, Mainstay 54 Island Vodka is available through all major retail outlets, selling at a recommended retail price of between R129.99 and R149.99 per 750 ml bottle.

“In a day-to-day, sometimes mundane and impersonal world like ours, it’s so necessary to kick back, imagine and revel in those moments of incomparable escapism,” says Kurt Hermanus, the SA Brand Manager for the Mainstay Portfolio.

Mainstay 54 Island Vodka is made using a five-column distillation process. Sun-ripened molasses and island fruits are selected. These contain the simplest sugar that allows for a clean conversion to alcohol, allowing no impurities to remain. It’s always good to know what you’re drinking.